Undi Dian Nufrikhat, Yayan Hendayana, Ari Sulistyowati. PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN KARTU SMARTFREN MELALUI KEPUASAN PELANGGAN (Studi Kasus Mahasiswa Fakultas Ekonomi & Bisnis Universitas Bhayangkara Jakarta Raya). Indonesian Journal of Economics and Strategic Management [Internet]. 2024 Sep. 30 [cited 2026 Oct. 22];2(3):2186-99. Available from: https://journal.drafpublisher.com/ijesm/article/view/304