CINKA AMALIA PUTRI; MILDA HANDAYANI; RINI WIJAYANINGSIH. Pengaruh Gaya Hidup, Brand Ambassador, Citra Merek dan Harga Terhadap Keputusan Pembelian Skintific di Kota Bekasi Utara ( Studi Komparasi Skintific & Somethinc). IJESM Indonesian Journal of Economics and Strategic Management, [S. l.], v. 3, n. 1, 2025. DOI: 10.69718/ijesm.v3i1.415. Disponível em: https://journal.drafpublisher.com/ijesm/article/view/415. Acesso em: 22 oct. 2026.