SABRINA SETYAKINASTI; MILDA HANDAYANI; RINI WIJAYANINGSIH. PENGARUH BRAND IMAGE, STATUS SOSIAL, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE APPLE DI BEKASI UTARA (STUDI KOMPARASI GENDER). IJESM Indonesian Journal of Economics and Strategic Management, [S. l.], v. 3, n. 1, 2025. DOI: 10.69718/ijesm.v3i1.413. Disponível em: https://journal.drafpublisher.com/ijesm/article/view/413. Acesso em: 22 oct. 2026.