ARDIVA ZAKIA; DEWI SRI WOELANDARI PANTJOLO GININGROEM; FERAWATY PUSPITORINI. Pengaruh Kualitas Produk, Promosi, dan Personal Branding Seventeen Terhadap Keputusan Pembelian Merchandise Seventeen pada Komunitas Carat Jabodetabek. IJESM Indonesian Journal of Economics and Strategic Management, [S. l.], v. 2, n. 3, p. 2023–2034, 2024. Disponível em: https://journal.drafpublisher.com/ijesm/article/view/331. Acesso em: 22 oct. 2026.