RAFLI SYACH PUTRA; DEWI SRI WOELANDARI P.G; FERAWATY PUSPITORINI. PENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN PRODUK SABANA FRIED CHICKEN DI HARAPAN BARU BEKASI. IJESM Indonesian Journal of Economics and Strategic Management, [S. l.], v. 3, n. 1, 2025. DOI: 10.69718/ijesm.v3i1.266. Disponível em: https://journal.drafpublisher.com/ijesm/article/view/266. Acesso em: 22 oct. 2026.