The Role Of Financial Behavior In Mediating The Effect Of Financial Attitude And Financial Knowledge On Investment Decision-Making At The Investment Gallery Of Universitas Bhayangkara Jakarta Raya
Keywords:
Investement Desicion, Generation Z, Financial Attitude, Financial Knowledge, Financial Behavior, dukungan teknologi informasiAbstract
This study aims to determine the factors that influence
investment decisions among Generation Z, particularly
students who are members of the Investment Gallery at
Bhayangkara University Jakarta Raya. The phenomenon of
increasing investment interest among young generations
serves as an important basis for identifying the main
determinants in making investment decisions. The variables
analyzed in this study are financial attitude (X1), financial
knowledge (X2), and financial behavior
(Z) on investment decision (Y). The research method used is
quantitative with a survey approach through the distribution
of questionnaires to respondents who are active students of
the Investment Gallery.
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